Great tools and ideas are necessary to research and develop for any organization that wants to be successful online — either for profit, or for charitable organizations. Project Management (Use Basecamp for all line items) 1. What special offers are you testing to enhance conversion rates? 2. What are the key metrics you are tracking …
Read More4 Myths about Social Networking 0
Myth 1: Social Networking is just a fad for young people Even though 25-34 year old population on Facebook is doubling every 6 months, the largest growing demographic is the 35-54 year old age group. A recent report stated that this group had a 276.4% growth rate. It doesn’t stop there. The 55+ group is …
Read MoreA Guide to Tweeting on Twitter 0
When you first start on Twitter, it can be hard to know what to tweet about. Some people do constant updates of what they are doing, while others spam whatever it is they are trying to market. Obviously I don’t recommend spamming when it comes to Twitter or anything else for that matter. But you …
Read MoreThe 5 Keys to Building a Great Online Brand 0
Building your business ‘brand’ on the internet requires some quite different promotional approaches and methods that are just not like what may be classified as normal advertising techniques. The aim is the same with online and offline business. We want to grow our business reach and maximize our sales opportunities. We want to make our …
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